With the right technologies and industry-wide effort, the denim industry – big denim, as it were – could become water free by 2025. So says Enrique Silla, CEO of Jeanologia. The Spanish company uses air in place of water to treat garments in order to achieve the same aesthetics of traditional washing and finishing. As […]
Cape Town’s “Day Zero” was recently pushed from April to July because residents are working hard to reduce their water footprints. But the conditions that led to Cape Town’s impending disaster also exist in other locations and the disaster could happen anywhere. Author Stephen Leahy takes us through all the conditions that create water insecurity. […]
Hidden water is an important part of water use. It may not be visible, but millions of gallons of virtual water go into making the consumer goods Americans buy, use and throw away. Manufacturing everyday materials like paper, plastic, metal and fabric takes water – a lot of it. Knowing how much water it takes […]
FIJI Water shut down operations on Fiji Island over a kerfuffle with the government involving a stiffer water withdrawal tax. The the next day the company agreed to the higher tax and reopened the water bottling plant. FIJI Water versus Fijian Government The popular face of excessive bottled water use, FIJI Water, recently shut down […]
